Digital Targeting Services
Reach Your Target Audience
Contact Us: (805) 680-8599
Email: luckyinkmedia22@gmail.com
We don’t deny or shy away from the power of digital marketing! That’s because we understand the modern-day consumer:
They interact with their mobile devices an average of 13 times an hour.
91% of them turn to mobile for inspiration when in the middle of a task.
But more than that, we understand the power of integration. That’s because it’s statistically proven that combining traditional media with digital campaigns increases brand recall by 4.5 times.
Is your business ready to supplement your already-effective radio or magazine advertising with some dynamic, digital marketing opportunities? We’ve got you covered! We are proud to offer a cutting-edge lineup of powerful and popular digital services.
Geofencing
Using GPS to define a geographical boundary, then placing a digital advertisement in the mobile apps of consumers within that virtual “fence.” This practice is compatible with all free, location-aware, mobile apps. Call us to set up an appointment to learn more.
Targeted Display
Targeting consumers with relevant banner advertisements based on their location, demographics, and online behavioral interests. This practice is compatible with both mobile and desktop versions of websites.
Over-The-Top (OTT) Video
In essence, OTT is the merging of digital video and traditional television.
An over-the-top (OTT) device is any device that connects to a television (sometimes built right in) that will deliver professionally-produced video content, such as movies and TV shows, via an internet stream. Some examples of common OTT devices include Roku, Apple TV, Google Chromecast, Amazon Fire Sticks, Smart TVs, gaming consoles, and specific Blu-ray players.
OTT video advertising is comprised of video ads during professionally produced, premium content, such as streamed TV shows or movies. The best example of this can be seen through ads during services like Sling TV and DIRECTV. These services that are streamed through OTT devices are extremely popular, especially among families with children.
Your Business Can Expect:
Quality design services. All of your business’ mobile and desktop advertisements will be customized, HTML-5 ads that are strategically designed to attract consumer attention.
Data-driven ads. Your business’ advertisements will be highly targeted based on consumer locations, demographic information (age, gender, education level, household income, etc.), and online behavioral interests and patterns.
Transparent ad placement. Digital capabilities will allow your business to see a “receipt” of where and when your ads were placed.
Measurable results. Clear and concise reporting metrics will show detailed insights concerning clicks and engagement. This will allow your business to easily and accurately measure ROI.
Why LUCKY INK MEDIA?
Your business should always know the value of your media buy! Fortunately, the digital industry has the ability to offer advanced reporting metrics that go beyond basic measurement methodologies. Unfortunately, many digital providers do not offer their clients access to such reporting metrics. If your current digital provider is not willing to provide transparent tracking, consider this a huge red flag!
Lucky Ink Media is different! We offer transparent, advanced reporting metrics that constitute clear differentiators. When it comes to tracking your business’ digital targeting services, our main differentiators include:
- Detailed analytics on clicks, view-throughs, hovers, and overall engagement
- Placement explanations
- Foot traffic attribution metrics
- Digital lift analytics
- Site list results
- Granular reporting on keywords, device, creative, geography, and calls
Contact Us Today For Cutting-Edge Digital Marketing Solutions
Contact Us: (805) 680-8599
Email: luckyinkmedia22@gmail.com